This week’s Retro '71 concept is the fifth installation of the faux real estate/land development companies used to purchase the land for the Walt Disney World Resort.
This design is for the Latin-American Development and Management Corporation. The logo I came up with was inspired by vintage airline logos from the late sixties along the lines of TWA, SwissAir, Lufthansa, PanAm, Delta and so on. The color palette is a simple monochromatic color scheme in mustard yellow and deep golds. Finishing the design, I used a distressed texture to help give it a worn look.
Well that does it for this week’s concept. I will be taking another small sabbatical from the typography case studies as I need to get ready for the D23 Expo. But stay tuned, because I will continue to make other updates to Designerland, including the final installment of our real estate/land development concepts. I hope to see some of you at the Expo.